Rhetorical Analysis

Unit II: Proof – Argument – Literacy 

Project 2: Rhetorical Analysis Webtext

    warm-up ex­er­cises:
  • An­no­tated Bib­li­og­ra­phy due 21-Feb (in D2L)
  • Rhetor­i­cal Analy­sis ex­er­cise due Sat 27-Feb


Week 7


M 22-Feb  Ac­tiv­ity: Rhetor­i­cal Analy­sis of se­lected article/source (from A-Bib)

  • fo­cus: gen­er­at­ing in­sights and ideas for Project 2 through analy­sis
    see guide PDF & page @ Silva Rhetor­i­cae
     
    *use ar­ti­cle from A-Bib, or choose an­other for ex­er­cise
     
  • dis­cuss: stages/steps, process, time­line for Project
    → be­gin­ning with an­a­lyz­ing one schol­arly ar­ti­cle for ob­ser­va­tions & ideas
     
  • con­tin­ued top­ics: iden­ti­fy­ing & defin­ing defin­ing In­for­ma­tion, Knowl­edge, Ex­per­tise, “Re­search,” Ar­gu­ment, Evidence/Proof in field/discipline
    → “dis­course com­mu­ni­ties” & rhetorical/written con­ven­tions



W 24-Feb hy­brid work :


→ con­tinue “step 1” of rhetor­i­cal analy­sis through/for Fri­day…



F 26-Feb Ac­tiv­ity: Ex­er­cise warm-up 

  • review/discuss: Rhetor­i­cal Analy­sis ob­jec­tives and strate­gies
    → tran­si­tion from ideas from analy­sis to pre­sent­ing crit­i­cal points for re­sponse (group/connect top­i­cally, with con­cise ex­am­ples and fram­ing lan­guage).
     
    plus, if time: iden­ti­fy­ing types of ar­gu­ment
  • progress to­ward project: dis­cuss ob­ser­va­tions about con­ven­tions, dis­course com­mu­nity, type/s of knowl­edge, and “in­for­ma­tion par­a­digm” (world­view)…


  • » due (27-Feb) Ex­er­cise 3: Rhetor­i­cal Analy­sis (of 1 schol­arly ar­ti­cle)

    • Post on your blog or in D2L
    • In­struc­tions Page







    • » Be­gin step 1 of Rhetor­i­cal Analy­sis — ex­am­in­ing, an­no­tat­ing, gen­er­at­ing notes on cho­sen schol­arly ar­ti­cle us­ing any/all key cat­e­gories.
      → this is es­sen­tial for par­tic­i­pat­ing in Wednes­day ac­tiv­ity…
      (re­quired as at­ten­dance & par­tic­i­pa­tion)
       

      » 24-Feb Dis­cus­sionin com­ments be­low

      • Brief com­ment (due 12:30pm):
        to show you’ve be­gun process, post an ini­tial idea from analy­sis about one or more (if con­nected) rhetor­i­cal cat­e­gory — com­men­tary, ini­tial ob­ser­va­tion crit­i­cal point, etc. about the ar­ti­cle.
        Also note a category/aspect of the ar­ti­cle that is less ob­vi­ous or read­ily an­a­lyzed us­ing our ap­proach
        → and/or one of the key ob­jec­tives (be­yond the rhetor­i­cal com­po­nents) that this category/observation could help you ad­dress, in ex­er­cise / project.
         
          *note: you might also men­tion any of the rhetor­i­cal cat­e­gories or key ob­jec­tives that still seem dif­fi­cult to dis­cuss us­ing this ex­am­ple (or the en­tire ar­ti­cle) — as ques­tion, re­quest for feed­back, or just note for what to work on through Fri­day.

      • Class­mate re­ply (due 1:00pm):
        in pro­duc­tive re­sponse, re­mark upon the rhetor­i­cal cat­e­gory idea and its re­la­tion to our key questions/objectives (if you are com­fort­able pro­vid­ing feed­back; al­ter­na­tively, just dis­cuss your ap­proach on this is­sue so far).
        And/Or, re­spond to spe­cific question/concern by ref­er­enc­ing a re­source you’ve con­sulted: as­sign­ment page, ex­ter­nal sites linked/provided, or any oth­ers you’ve looked into (pro­vide link if pos­si­ble!)
         
        Al­ter­na­tively, per­haps dis­cuss a dif­fer­ent aspect/angle that you’ve looked into, which might re­late — for in­stance, spe­cial­ized information/concepts, dis­course com­mu­ni­ties, types of ar­gu­ment or “rea­son­ing”, etc.
         
         
          note: As we dis­cussed in class, this should be a bit more than just a “sta­tus up­date,” with both an ini­tial idea to share as well as pro­duc­tive dis­cus­sion with class­mate — per­haps with a re­minder (ref­er­ence as­sign­ment ob­jec­tives) or a help­ful re­source you’ve con­sulted, spe­cific suggestion/idea.

      • In ei­ther post or com­ment, feel free to pose ques­tions (or re­quests for clar­i­fi­ca­tion) about spe­cific parts of the as­sign­ment (ref­er­ence the prompt) — whether “step 1” (an­a­lyz­ing and gen­er­at­ing notes) or “step 2” (pre­sent­ing your crit­i­cal points thought­fully and ef­fi­ciently in writ­ten re­sponse)



      Spe­cial­ized Dis­course


20 thoughts on “Rhetorical Analysis

  1. Be­gin­ning my re­search I have learned that in ad­ver­tis­ing, qual­i­ta­tive re­search is just as im­por­tant as quan­ti­ta­tive. I have also dis­cov­ered that peo­ple in my field will not pose a hy­poth­e­sis they have dis­sected with­out prov­ing, ex­ten­sively, why it works. Lastly, I have found many pat­terns and rep­e­ti­tion within the ar­ti­cle as it re­lates to in­for­ma­tion that I be­lieve shows off ex­per­tise of the sub­ject.

    1. I’m go­ing to post a link to my ar­ti­cle; it’s about quan­tum re­al­ity. If you could post a link to yours, that would be great. We can com­pare the lan­guage cues and pat­terns in these vastly dif­fer­ent fields and it will likely help with both of our analy­ses. I would sug­gest read­ing the PDF be­cause the web text doesn’t trans­late the sym­bol­ogy used within the ar­ti­cle.

      http://0-link.springer.com.libraries.colorado.edu/article/10.1007%2Fs10992-0139274-6

    2. I think that is re­ally in­ter­est­ing in my field (In­ter­na­tional Af­fairs) re­searchers only men­tion the­o­ries and laws that aid their dis­cus­sion. You can dis­prove many cases, even with­out not know­ing that much back­ground in­for­ma­tion, even as a stu­dent. But as IA looks at a much of dif­fer­ent dis­ci­plines there is never just one an­swer to the way you can ap­proach a sit­u­a­tion to prob­lem. It is in­ter­est­ing to look at the dif­fer­ent di­men­sions of ex­per­tise of both of our dis­ci­plines.

  2. I learned that in my ma­jor of com­mu­ni­ca­tion, qual­i­ta­tive re­search is highly sup­ported by sur­veys and data which is then thor­oughly an­a­lyzed; then writ­ten in a very de­tailed form of for­mal writ­ing such as: jour­nal ar­ti­cle, es­say, etc.

    1. I think it is in­ter­est­ing in the way re­searchers choose to le­git­imize in­for­ma­tion through graphs and other forms of data. I am cu­ri­ous to know if jour­nal ar­ti­cles about comm in­clude ex­am­ples.

  3. The ar­ti­cle I chose jumps straight into as­sumed com­mon ter­mi­nol­ogy, such as “an­ho­mo­mor­phic logic”, “co­events”, and “re­al­ity fil­ters”. As well, it is stated out­right that the ar­ti­cle will “sum­ma­rize a re­cent search for quan­tum re­al­ity” and will state “var­i­ous gen­eral re­sults”. So, this sets a sort of “you bet­ter know a whole bunch of stuff about this sub­ject be­fore read­ing this be­cause we’re go­ing to move quickly” tone. This will help me ad­dress the for­mal­ity of the lan­guage used and the pre­sump­tions made within the lan­guage in such ar­ti­cles.

    1. I think you should have a glos­sary sec­tion for your as­sign­ment or foot­notes to de­fine some of the ter­mi­nol­ogy you men­tioned above. It will be re­ally in­ter­est­ing how you will ex­plain how lan­guage is used to ac­quire knowl­edge and such in­for­ma­tion within this sub­ject. Also, try to de­fine what quan­tum re­al­ity is- in your own words and an­a­lyza­tion. :)

  4. The ar­ti­cle that I have cho­sen does not as­sume you are from the field but it would be a given that if you were read­ing this topic in specif­i­cally, you would have some in­ter­est or some knowl­edge about one of the in­ter­dis­ci­pli­nary topic in In­ter­na­tional Af­fairs. There are a lot of com­po­nents to this ar­ti­cle such as a case study, quan­ti­tive data, and qual­i­ta­tive data. As I have read and taken notes on this ar­ti­cle, this as­pects that I have briefly men­tioned will al­low me to ad­dress el­e­ments of cred­i­ble re­search and ev­i­dence, as well as dis­cussing dis­course com­mu­ni­ties.

  5. The ar­ti­cle I have looked at uses ter­mi­nol­ogy spe­cific to eco­nom­ics and po­lit­i­cal sci­ence. Most of the jar­gon used in these fields is eas­ily trans­lated to a com­mon reader, how­ever, terms like ” Re­turn to Scale” are less un­der­stood by com­mon read­ers. The over­all con­cept or pur­pose of the pa­per is sim­ple: to pro­vide re­oc­cur­ring traps (hin­drances of de­vel­op­ment) that oc­cur across de­vel­op­ing coun­tries. Pre­sented in a for­mal way, the ar­gu­ment is claims backed by ex­am­ple stacked upon more claims backed by ex­am­ples or ref­er­ence.

    http://​cd​drl​.fsi​.stan​ford​.edu/​s​i​t​e​s​/​d​e​f​a​u​l​t​/​f​i​l​e​s​/​176​.​t​h​e​v​i​o​l​e​n​c​e​.​pdf

    1. My ar­ti­cle fo­cuses on the same sub­jects and uses sim­i­lar jar­gon. Af­ter look­ing over your ar­ti­cle I no­ticed many of the same terms were used al­though mine moved more to­wards terms used when dis­cussing GDP. My ar­ti­cle dif­fered how­ever in that there is one main claim backed by sev­eral ex­am­ples and sets of data.

  6. The eco­nomic jour­nal ar­ti­cle that I chose is very clearly di­rected to­wards oth­ers in the field. I no­ticed early on that it fal­lowed a sim­i­lar struc­ture to the sci­en­tific method, as the au­thors in­tro­duced the topic, shared their opin­ions (hy­poth­e­sis), showed the data they used, and demon­strated the eco­nomic mod­els and equa­tions used to draw their con­clu­sion. This is odd be­cause Eco­nom­ics is more of a social/political sci­ence. It is in­ter­est­ing to note how­ever that the au­thors leave their con­clu­sion as more of a sug­ges­tion, likely be­cause trends in eco­nom­ics are no­to­ri­ously dif­fi­cult to quan­tify and pre­dict.

    1. I’m in­ter­ested in the tone of the ar­ti­cle. I feel like an econ­o­mist can ei­ther be pes­simistic or op­ti­mistic to­wards a cer­tain el­e­ment of the econ­omy and that tone is most likely re­flected in his/her word choice and the over­all emo­tion the au­thor puts into the ar­ti­cle.

  7. When go­ing fur­ther de­tailed into my ar­ti­cles and re­search, I have found that in the field of Pub­lic health–especially in epi­demi­ol­ogy, there are many trend that link sim­i­lar ar­ti­cle of the same na­ture to­gether. I have found that quan­ti­ta­tive re­search is very im­por­tant in por­tray­ing in­for­ma­tion and knowl­edge, as the use of sta­tis­tics in­di­cate dif­fer­ent preva­lence and in­ci­dence rates. In my field, I find it com­mon for peo­ple to build off of hypothesis–for ex­am­ple, lead poi­son­ing as an ex­po­sure to can­cer, there will be fur­ther ex­po­sure hy­poth­e­sis for the same ill­ness, per­haps smok­ing or mer­cury poi­son­ing and so forth.

    1. As a physics ma­jor, I’m also fa­mil­iar with quan­ti­ta­tive rea­son­ing be­ing im­por­tant. Per­haps it would be use­ful to look into what con­sti­tutes quan­ti­ta­tive proof in your dis­ci­pline, as a mat­ter of con­ven­tion. I men­tioned in my post that in my ar­ti­cle they dis­cuss a “5.1-sigma un­cer­tainty.” In mod­ern physics 5-sigma is gen­er­ally con­sid­ered the cut­off for ac­cept­able mea­sure­ment un­cer­tainty. Any data which has less than 5-sigma un­cer­tainty, as­sum­ing the pro­ce­dure was car­ried out ap­pro­pri­ately, is con­sid­ered valid. You might find that there is no such con­ven­tion, which would also be in­ter­est­ing.

  8. My em­pha­sis in Strate­gic com­mu­ni­ca­tion is Ad­ver­tis­ing and I found a new ar­ti­cle to ex­am­ine. The struc­ture of this ar­ti­cle and many oth­ers in the field re­lies on data to back up the claims be­ing made in the ar­ti­cle and the in­tended au­di­ence is pro­fes­sion­als in the in­dus­try. There is a sense that it would ben­e­fit us ad­ver­tis­ers if the gen­eral pub­lic was not aware of our prac­tices be­cause the more con­sumers know about our in­ten­tions the less they will be af­fected by the ads and less likely to buy into the mes­sage of the ad.

    1. I like the un­der­stand­ing of the in­fer­ence, but I feel like that is go­ing to be a hard point to tie into a nar­ra­tive about how com­mu­ni­ca­tion in your field un­folds. If you have been an­a­lyz­ing mul­ti­ple ar­ti­cles and they all have an ex­clu­sive un­der­tone to them, it may be that your field in­ten­tion­ally tries to con­found the point of the ar­ti­cle in or­der to keep non-advertisers out, but un­less you can make that di­rect tie, I would hes­i­tate to base your analy­sis off the ex­plicit con­tent of the ar­ti­cle and fo­cus more on how the ar­ti­cle as a whole re­flects what your field is try­ing to com­mu­ni­cate.

  9. My ar­ti­cle fo­cuses on the out­lin­ing of the pro­duc­tion and eval­u­a­tion of a new phar­ma­ceu­ti­cal drug and dis­cusses in de­tail the steps taken to eval­u­ate the ef­fec­tive­ness and to pro­duce the chem­i­cal so that it may be repli­cated by other re­searchers in or­der to val­i­date the the­ory. There is a prece­dent in my field that in or­der to ver­ify a syn­the­sis of a new chem­i­cal, the pro­ce­dural steps in or­der to pro­duce the mol­e­cule must be clearly out­lined and de­tailed, with any er­rors, slip-ups, or mis­cal­cu­la­tions noted and hy­poth­e­sized upon. This gen­er­ally out­lines the na­ture of ar­ti­cles and re­sources in my field, be­cause at the end of the day the pri­mary goal of a bio­chemist is to be able to repli­cate a dis­cov­ery in or­der to mass pro­duce a prod­uct or eval­u­ate an out­come.

  10. Hello every­one. I will be us­ing the ar­ti­cle from LIGO (Laser Interferometer-Gravitational Wave Ob­ser­va­tory) that I men­tioned briefly in class. 

    I’ve no­ticed sev­eral con­ven­tions of com­mu­ni­ca­tion within the physics com­mu­nity. First, as Kyle men­tioned, in physics jour­nals, books, and ar­ti­cles it is as­sumed you are fa­mil­iar with the lan­guage of physics. For ex­am­ple, in the ar­ti­cle I’ve cho­sen (https://​jour​nals​.aps​.org/​p​r​l​/​a​b​s​t​r​a​c​t​/​10​.​1103​/​P​h​y​s​R​e​v​L​e​t​t​.​116​.​061102) it is as­sumed you know what a “5.1-sigma un­cer­tainty” is. If you’re in­volved in the math­e­mat­i­cal sci­ences you may be fa­mil­iar with this lan­guage (stan­dard de­vi­a­tions, chi-squared, etc.). 

    Sec­ond, I found that it is com­mon to be­gin any physics pub­li­ca­tion with some mo­ti­va­tion. In mul­ti­ple ar­ti­cles, in­clud­ing the one I’m us­ing, it be­gins with a his­tor­i­cal dis­cus­sion of the sub­ject at hand and the rel­e­vant phys­i­cal the­o­ries or pre­dic­tions.

    Third, and this is the point I’ve found es­pe­cially in­ter­est­ing and per­haps not men­tioned in our an­a­lyt­i­cal tools, physics pub­li­ca­tions al­ways — with­out ex­cep­tion — con­tain pic­tures. If you have a physics home­work as­sign­ment, there is most def­i­nitely a pic­ture or two on it. If you have a physics text­book, it is most def­i­nitely loaded with pic­tures. If you take a look at this LIGO ar­ti­cle, there are pic­tures. When you think of physics, you think of pic­tures don’t you? An atomic model? “E = mc^2” writ­ten on a chalk­board? Space? Einstein’s goofy hair­cut, per­haps? You get the idea. Physics is so in­trin­si­cally con­nected to pic­tures of the phys­i­cal world that it is ab­solutely es­sen­tial to com­mu­ni­cate with ef­fi­cient use of pic­tures. I think in all of my analy­sis of rhetoric in the physics com­mu­nity, I’ve found this to be the most in­ter­est­ing con­ven­tion. The pic­tures con­tain so much in­for­ma­tion (es­pe­cially graphs) that they are used as an ev­i­den­tial tool, a de­scrip­tive tool, and even an ar­gu­men­ta­tive tool.

  11. Hey guys! I mis­read the time in the email as mid­night not noon so here is my up­date ei­ther way since i had every in­ten­tion of do­ing this. So my first strug­gle was find­ing a source, the ones i used and looked at this week­end didn’t seem to fit very well with the prompt. The ar­ti­cles i se­lected were ones i was fa­mil­iar with such as books from pre­vi­ous classes which are much too thick for this as­sign­ment, i have since de­cided to use an ar­ti­cle from an on­line search en­gine called the ERIC, In­sti­tute of Ed­u­ca­tion Sci­ences. This help­ful search en­gine was found with the help of Chi­nook, a com­mon tool for Com­mu­ni­ca­tions ma­jors at CU. I have nar­rowed it down to two sources that i am try­ing to look at, The first is called “Karaōke and In­ter­per­sonal Com­mu­ni­ca­tion in East Asia” and an­other called “In­ter­per­sonal Com­mu­ni­ca­tion and Pub­lic Re­la­tions: Twenty Years of Test­ing The­ory in a lab­o­ra­tory.”

    I haven’t fin­ished nar­row­ing it down yet just to be safe and make sure both (or at least one) sources are use­able. Both of these ar­ti­cles are aca­d­e­mic in na­ture, and not some­thing you would read out of pure leisure. Both of these pub­li­ca­tions came from uni­ver­sity pub­li­ca­tions, with the Pub­lic Re­la­tions ar­ti­cle com­ing straight from a Grady col­lege of Jour­nal­ism and Mass com­mu­ni­ca­tion.

    Both these ar­ti­cles be­gin with the typ­i­cal ti­tle page and ab­stracts, shortly fol­lowed a brief run down of how com­mu­ni­ca­tions stud­ies have cov­ered this sub­ject in the past. This is pretty im­por­tant for com­mu­ni­ca­tions ma­jors to have con­text to know and ex­plain to the reader what terms have been coined and what has al­ready been ac­cepted by the com­mu­nity.

    Pur­pose has been a very in­ter­est­ing sub­ject to study within the com­mu­ni­ca­tions ar­ti­cles. This is be­cause many com­mu­ni­ca­tions ma­jors are cu­ri­ous about the world around them, the East Asia ar­ti­cle for ex­am­ple stuck out to me be­cause i have lived in Asia and hold it close in my heart, i want to know more about a place i lived and to fur­ther un­der­stand a cul­ture that is not mine. The pub­lic re­la­tions ar­ti­cle is about un­der­stand­ing a brief 20 years of study, an overview with the most re­cent and in­ter­est­ing facts high­lighted the most.

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