Rhetorical Situation

Act II   “Data­base Aes­thet­ics“
Project: Group-Curating Wrap-Up
— First com­po­nent: Rhetor­i­cal Analysis

reminders:
• Continue/increase Group­Site cura­tory post­ing!
  — use social net­work­ing to attract read­ers (imagined/new audience?
• Review Group dis­cus­sion Fri­day — rhetor­i­cal strategies/implications & audience(s)

 
 
M 09-Mar Dis­cuss: Prada, “Web 2.0 as a new con­text for artis­tic prac­tices” Fibrecul­ture 14 (2009)

• issues/focus: new con­text (Web 2.0) for artists & pub­lic; discourse/rhetoric, insti­tu­tional mark­ers; cre­ativ­ity (“ama­teur­iza­tion”? Web & artistry?)
• look­ing ahead: ana­lyz­ing model site/publication con­sid­er­ing these topics/aspects (rhetor­i­cal fac­tors, activ­i­ties, impli­ca­tions, consequences)

 
 
 
W 04-Mar Activ­ity: Rhetor­i­cal Analy­sis warm-up

• read/use com­piled guides — PDF
  — addi­tional warm-up ques­tions below (for in-class analy­sis)
  → Post exam­ple publications/sites to ana­lyze dur­ing class (use for assign­ment)
  e.g. Colos­sal, Hyper­al­ler­gic; medium-specific sites?
   
• con­tinue dis­cussing Prada arti­cle (from Fibrecul­ture)

F 13-Mar Focus: Sites/publications — to ana­lyze (for assign­ment) and to model for group curating

Due (S 14-Mar): Rhetor­i­cal Analy­sis (project 2 component)

• 10 points; 500–700 words (of analy­sis, omit­ting process); plus visual media
• assign­ment page

Warm-up Activ­ity: Medi­ated Com­mu­ni­ca­tion Analysis

(Ques­tions con­sid­er­ing Rhetoric + Design)

— Con­sider the fol­low­ing ques­tions for gen­er­at­ing ideas spe­cific to the website/platform you choose for your Rhetor­i­cal Analy­sis
(not to answer in your response):
• Who uses this plat­form and for what pur­poses? (“official”/stated pur­pose? com­mon uses?)
  What other impor­tant fac­tors sur­round the audience’s use of it?
• What types of com­mu­ni­ca­tion does the appli­ca­tion enable, enhance, or limit?
• What enhance­ments or lim­i­ta­tions result from the design or tech­ni­cal aspects, such as default set­tings and/or tem­plate? (What is pos­si­ble or pre­cluded by these settings?)
• What forms or gen­res of writ­ing from pre­vi­ous his­tor­i­cal eras appear in the com­mu­ni­ca­tion? (Or, how do the present forms uniquely dif­fer from pre­vi­ous types?)
  What ele­ments of com­po­si­tion does the appli­ca­tion employ in order to facil­i­tate this communication?
• How does the appli­ca­tion employ prop­er­ties unique to dig­i­tal media or to Website/Internet?
  What func­tions / effects of these appear within com­mu­ni­ca­tion exchange or participation?